GIA India Shares ‘4Cs of Diamond Quality’with Consumersof Parinay JewelsinUdaipur

Udaipur : GIA India organised a seminar on the“4Cs of Diamond Quality” to help customers of Parinay Jewels in Udaipur, Rajasthan gain knowledge and confidence. More than 50 diamond connoiseurs and buyers of diamond jewellery attended the seminar on Oct. 6.

GIA India Instructor Vijay Parmar shared insights on the famous 4Cs of Diamond Quality – Color, Clarity, Cut and Carat Weight – and how they contribute to determining a diamond’s value. The seminar also helped potential consumers understand the importance of independent diamond grading reports and a jeweller’s responsibility to sell with disclosure.

Megha Kothari, Owner of Parinay Jewels, said, “We, at Parinay Jewels, believe it is important that we educate our customers. We are really thankful to GIA India for conducting this seminar and sharing knowledge on diamonds with our consumers. We would like to have many more seminars such as this in the future.”

“Building consumer confidence is very important for GIA and the gem and jewellery industry,” said Nirupa Bhatt, Managing Director of GIA India and Middle East.“GIA India has been working with jewellers to organise consumer seminars and to conduct complimentary trainingfor their sales staff to help them explain diamond quality effectively. Jewellers seemerit in such initiatives and I’m thankful to Parinay Jewelsfor giving GIA India the opportunity to share knowledge with its consumers.”

GIA India conducts trade seminars and workshops on a variety of current topics including diamonds and coloured gems, laboratory-grown gems, simulants and treatments. GIA India also offers courses on diamonds, coloured stones, pearls, merchandising, jewellery design and more. For more details about GIA India, visit GIAindia.in, email eduindia@gia.edu or call 8005899350.

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