Strengthening its foothold in North-Western market, Canon India launches Business Imaging Solutions (BIS) Lounge in Udaipur

Gets closer to the customers, with first BIS Lounge in Rajasthan

Strengthens its presence in Tier 2 Markets

Udaipur : Staying true to its motto of ‘Business Can Be Simple’ and recognizing the dynamic shifts in the business environment, Canon India, one of the leading digital imaging company, announced the launch of its new ‘Business Imaging Solutions’ (BIS) lounge in Udaipur. The new BIS lounge in Udaipur in association withCanon Authorized Partner, Prince Enterprise was inaugurated with an objective to be a one stop destination for all office imaging requirements of organizations – big or small – in the region. The company has nine other BIS lounges across the country –two in Delhi and one each in Chennai, Raipur, Ahmedabad, Bangalore, Siliguri, Nashik and Alipurduar. The first BIS Lounge was set up in 2017 in Darya Ganj, New Delhi and the imaging leader is looking at expanding to 15 BIS Lounges this year.

Commenting on the launch of the new BIS Lounge, Mr. K. Bhaskhar, Vice President, Business Imaging Solutions (BIS), Canon India, said, “We are delighted at the launch of our first BIS Lounge in Rajasthan. Udaipur is a very important market for us and one of the fastest growing cities in the region. With a strong SME, Jobber and Government presence, the city offers huge business potential. A one of its kind initiative, BIS Lounges help us get closer to our customers and in turn offer them the advantage of experiencing live demos of our range of office-automation products.”

He further added “Our legacy of offering secure and simple business solutions to our consumers is a testimony to the fact that our leadership position in this space is due to our innovative product line-up. To further fortify our relationship with consumers in-line with our motto of ‘Business Can Be Simple’, our endeavour is to provide solutions, both hardware and software, that help in automating the most manual and paper-intensive processes of businesses. Through our diverse product portfolio ranging from input to output solutions, we offer a unique integrated approach for any business to achieve automation and streamline its existing processes.”

The Business Imaging Solutions Lounge has been conceptualized to exhibit a wide range of products from Canon’s BIS portfolio, which would include the Multi-function Devices (Color and B/W), Scanners (Document Scanners and Cheque Scanners), Projectors, Rayo Mini Projectors, Consumables and Document Solutions. With trained experts at the experience zones, customers will be provided with exhaustive information on the products and solutions, enabling them to make informed and enriched purchase decisions.