HDFC Bank launches Summer Treats to meet post lockdown needs

Udaipur : As the country begins to ease out of the lockdown, HDFC Bank today launched ‘Summer Treats’,which has exciting offers to meet the changing needs of merchants as well as salaried and self-employed customers.

Efforts to curb the spread of Covid19 have changed consumer lifestylesand demands. Work from home and school from home have resulted in increased demand forphones, tablets, computers and related accessories. Demand for safe digital payments and private transport is also rising. Similarly, as shops and businesses begin to reopen, they have requirements for business finance.

Speaking about Summer Treats, Parag Rao, Country Head – Payments, Consumer Finance, Digital Bankingand Marketing said, “The lockdown has created new consumer habits. Work from home and learn from home have become a reality and will remain so for the near future. We are seeing increased demand for electronic devices,appliances, and educational, entertainment and fitness subscriptions. There’s also rising demand for finance from auto loans and personal loans to business finance schemes. Summer Treats has offers to support all these new requirements both digitally and through our extensive branch network, thus creating a feeling of positivity amongst customers.We hope itwill create a virtuous cycle where everyone wins.”

Last October, HDFC Bank launched India’s biggest financial services bonanza “Festive Treats” bringing special offers on all banking products from loans to bank accounts. It also arranged hefty discounts on over 1,000+ brands.

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